Customer Satisfaction Award


#1 in Customer Satisfaction

White Bear Mitsubishi has been a leader in brand sales in the Twin Cities, along with having the best-selling small SUV in the St. Paul sales area. However, there is a reason why customers choose White Bear Mitsubishi - we provide the best customer service of any dealership in the Twin Cities.

This is not just a claim - this is actual fact.

That is why Mitsubishi Motors North America, Inc. recognized White Bear Mitsubishi as its top national dealer in Customer Satisfaction Index (CSI) in 2018. Not just the Twin Cities or the Midwest - the entire country!

"Exceeding customer expectations on a daily basis is no small task, but to consistently receive high scores month after month takes hard work, dedication, and the entire dealership staff working together as one cohesive winning team," said Don Swearingen, executive vice president and chief operation officer, Mitsubishi Motors. "The entire team at White Bear Mitsubishi prioritizes its customers and the results show."

Our General Manager, Richard Herod III, is truly honored to receive this great accolade from Mitsubishi. "We have such an amazing team here at the dealership," said Herod, "and every day they live true to our core principle that customer satisfaction will always carry the most weight."

It all comes down to the most important part of our business: YOU! You are the one that provide feedback to tell everyone how we are doing. You experience our sales and service staff. You pick up parts from our counter. And, you trust us with your vehicle from start to finish. Because of you, we have achieved this great citation from Mitsubishi - and we thank YOU!

If you have not been to White Bear Mitsubishi, give us a shot. We believe you will receive the best service and experience from our staff from the day you start shopping for a vehicle to the day you trade it in for your next one.


The White Bear Mitsubishi success story is phenomenal. Insightful auto buyers recognize all the good things about this dealership, and the rise of the Mitsubishi brand in the Twin Cities has been spectacular. But you already knew that, didn't you? 

We've earned our reputation by giving great customer service one person at a time. Please tell us how we did! This is your chance to give us the great review we hope you've been just waiting to write. After all-without you, we've got nothin'!